Moving Forward In An Evolving and Expanding Digital Creative Industry 

Malaysia has the capabilities and great potential in the digital creative scene, as proven through the incredible work produced in recent years, particularly in animation and gaming. MDEC had moved rapidly since 2015 when Malaysia, together with its Southeast Asian counterparts, started focusing on developing the creative sector. 

Foster interest among the young

MDEC believes cultivating talent from an early age will propel them to be creative problem-solvers for the digital content industry. We see the importance of public-private-academia collaboration to fortify the quality of digital creative talent. 

Winner of Junior Sportscasting Challenge 2021, Syed Fitri Abharshah, aged 17, is making waves in MLBB League by being the youngest e-sportscaster in Malaysia.

Provide support to creative players
MDEC has long played a role in supporting the growth of the creative sector in Malaysia through various initiatives, including providing grants. 

MDEC, with the Ministry of Communication and Multimedia, has supported the industry with initiatives like Digital Content Creators Challenge and Digital Content Grant to help studios develop their IPs. The funds have been utilised to fund major projects that have been successful around the world. 

Passion Republic Games was granted the DCF production grant for the development of GigaBash in 2020. 

Connect local creative players with regional and international investors
MDEC has actively participated in market access programmes such as Marche Du Film, Tokyo Games Show, Kidscreen Award and many more.

MDEC leads a delegation of studios to showcase their unique IPs and create business opportunities with international companies. 

Continuous communication with creators and consumers

An open channel of communication with industry players helps provide the opportunity to understand what is working for these creators and what the challenges are while also guiding them to create products that consumers would want.

MDEC held a dialogue session with industry players and governmental bodies to get direct feedback on the ten-year-old Digital Content Ecosystem Policy (DEKD).

MDEC’s CEO, Mahadhir Aziz, recently participated in Creative Industry Day, where he and the Digital Content Team spoke directly with industry leaders to understand the new challenges they are facing now that Malaysia has entered the endemic Covid-19 phase.

Embracing the spirit of collaboration
Committed to making Malaysia the digital hub of ASEAN, MDEC promotes collaborations within Malaysia and across the region to elevate the digital creative industry.

MDEC has done a few research papers regarding the digital creative industry for Southeast Asia and worked with associations like Asosiasi Game Indonesia (AGI) and Singapore Games Association (SGGA)  to receive optimal data SEA-wide.

The creative economy holds a global market worth USD432 billion in 2020. This significant number is anchored by creative industry ecosystems around the world. These creative ecosystems are made of people, policies and programmes, which is exactly what we at MDEC will consistently focus our efforts on now and in the years to come.